Startups pave way for Farming 2.0

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BENGALURU: Smart phones and internet may not have penetrated much in rural Karnataka and India but that’s not stopping a slew of startups in Bengaluru from offering next-gen farming tips, with the assistance of technology .

From offering expert advice to farmers on crop and sowing pattern to solutions on how to harvest and maximize their yield, startups seem to have an app for all. And what’s more, the forecast for the apps seems to be quite promising.

CropIn, a five-year-old startup, has already started providing its applications for mostly Farmer Producer Organisations (FPO) and NGOs. Founded by Krishna Kumar and Kunal Prasad, CropIn also has big farming companies like Pepsico, McCain, Fieldfresh looking to it for solutions.

Their technology uses data available from the grassroots level, including the soil content, annual rainfall, previous cropping pattern and the location of the farmland to provide concrete solutions, including weather forecasts and solutions to ensure minimal damages in case of natural calamities.

“Our next goal is to ensure that farmers can directly start utilizing our platform for using it on their own land. Our platform will be available with best practices for farmers to use, based on their location, seed quality and land extent. At present the same system exists for largescale farmers in the country, and Karnataka,” said Krishna Kumar.

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